Rotterdam City Cufflinks
Sterling silver

“The essence of Rotterdam in silver”

Rotterdam, is the city that stands for resurrection. Progress. Looking back now and then, but mostly forward. The essence of Rotterdam is reflected in the cufflinks in a number of beautiful buildings with a great history and character, and iconic examples of contemporary architecture. In random order: The Rotterdam, Hotel New York, The White House, Sint-Laurenskerk, The Market Hall, Cube Houses, Blaaktoren, De Kuip, New Orleans, Central Station, City Hall, and Millennium Tower. The faceted top of each of the cufflinks forms a shining star that slowly unlocks the city's specific features. Daring, proud but never too much. Rotterdam, the city of the future.

Rotterdam City Cufflinks by Seroj - handmade & sterling silver

Each Rotterdam City cufflink is 100% handmade from sterling silver and finished with a rhodium coating. Made with passion and attention, because as Seroj says: 'Cufflinks are one of the few accessories with which men can distinguish themselves'. A classic men's jewelry with a modern twist. The Rotterdam City Cufflinks are made in a limited edition. We deliver each set of Rotterdam City Cufflinks in a gift box with a numbered certificate, signed by the designer.

The City Cufflinks Concept

City Cufflinks® is a design brand that offers a range of designs of world cities, designed in silver. For years, product designer Seroj de Graaf dreamed of cufflinks that matched his discerning taste. Seroj found inspiration in the diversity and beauty of the iconic canal houses in his hometown of Amsterdam. The result: the Amsterdam Canal Cufflinks®. The first step towards a series of world city designs. Each design captures the essence of a city. New shapes with certain design features, such as the detailed faceted top of each of the cufflinks. A shining star that slowly unlocks the specific features of the city. All are designed by Seroj and handmade from the highest quality sterling silver.

by SEROJ

Seroj de Graaf followed his designer training at the Academy for Art & Design in Arnhem, where he graduated cum laude. After his studies, he settled as a designer in Amsterdam where he founded SEROJ. He combines creating his own design such as the City Cufflinks with work as a designer and consultant for brands such as Ace & Tate, BAGS, Travelteq, and Linja Shoes. Seroj is known for his eye for detail and his broad knowledge of materials and techniques. He strives to design timeless classics and develop unique products that combine minimalism, fine details, and luxury.